Exxon Mobil Pauses Major Hydrogen Plant Project Amid Weak Market Demand

Exxon Mobil has announced a temporary pause on its plans to build one of the world’s largest hydrogen production facilities at its Baytown, Texas refining and chemical complex. The decision comes as the company faces lower-than-expected customer demand for blue hydrogen, a clean energy source produced from natural gas with carbon capture.
The project, initially announced in 2022, aimed to produce 1 billion cubic feet per day of blue hydrogen, positioning Exxon at the forefront of the growing hydrogen economy. Blue hydrogen is considered a low-carbon alternative to conventional fuels, as it captures the carbon dioxide produced during hydrogen generation and stores it underground.
Exxon CEO Darren Woods said in a recent interview:
“There has been a continued challenge to secure committed customers willing to pay the premium for low-carbon hydrogen. Weak demand, economic uncertainty in Europe, and higher production costs have all influenced our decision to pause the project for now.”
The project had already attracted investment from Exxon and partners, including Abu Dhabi National Oil Company, with around $500 million spent to date. While construction is on hold, Exxon confirmed it can restart the hydrogen facility once market demand strengthens. Woods added, “We remain convinced that hydrogen will be needed in the future and that this will be a highly advantageous project when the market is ready.”
The move reflects broader challenges in the global hydrogen market, as traditional oil and gas companies adjust their clean energy strategies. Hydrogen, long seen as a key fuel for decarbonising industry and transport, still faces economic hurdles, including higher production costs and limited off-take agreements.
Despite the pause, Exxon remains committed to the transition to cleaner energy, and this decision highlights the importance of market readiness and customer engagement in large-scale hydrogen initiatives. Analysts note that the company’s approach mirrors other recent cautious steps taken by major energy firms in the hydrogen sector, balancing environmental ambitions with economic realities.
Exxon’s Baytown hydrogen plant is expected to play a significant role in the future of low-carbon energy, providing a template for large-scale hydrogen production once customer demand aligns with supply.